Every Tail Deserves a Happy Ending

Join the Movement to Protect and Celebrate Black Cats and Dogs.

Join our mission to debunk myths and promote black pet adoption through education, advocacy, and community storytelling.

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You can be part of this change! Whether it’s adopting a pet, fostering, volunteering, or simply sharing our message, every action counts. Help us rewrite the narrative and embrace the shadow—because black pets deserve love, too.

Why Support Our Cause?

Black pets are just as loving and friendly as any other pet. Historically, black cats and dogs have symbolized good luck in many cultures. By adopting a black pet, you help reduce euthanasia rates in shelters.

Be part of the change. Use #EmbraceTheShadow and share your story.

Why are black cats and dogs less likely to be adopted?

Black cats and dogs often face “Black Pet Syndrome”, a bias rooted in superstitions and misconceptions that paint them as symbols of bad luck or danger. Additionally, black pets can sometimes be harder to photograph, making them less noticeable in adoption listings. Our mission is to change that narrative and help these animals find the loving homes they deserve.

No, this is a myth! In many cultures, black cats and dogs symbolize good fortune, protection, and prosperity. For example, in Japan, black cats are seen as lucky charms for love and wealth, while Celtic folklore celebrates black dogs as loyal guardians.

The adoption process is simple:

  1. Find a Pet: Browse available black cats and dogs at partner shelters.
  2. Submit an Application: Complete an adoption form to get started.
  3. Meet & Greet: Spend time with your potential new furry friend.
  4. Finalize & Welcome: If a match, complete the paperwork and bring them home!

There are many ways to support our mission:

Donate: Help fund rescue efforts and adoption programs.
Volunteer: Assist with shelter activities or adoption events.
Raise Awareness: Share our message on social media with #EmbraceTheShadow.
Every action makes a difference! Visit our Get Involved Page to learn more.

We’d love to hear about your black cat or dog! You can share your story by:

  • Posting on Instagram with the hashtag #EmbraceTheShadow and tagging @CLAW.jhb.
  • Submitting your story directly through our Blog & Community Page.

Your stories help spread positivity and inspire others to adopt.

What people are saying about black pets

Testimonials

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#TBT

Did you know that black cats and dogs are less likely to be adopted due to outdated
superstitions? At Two Black Tails, we’re here to change that.
Join our mission to debunk myths and promote black pet adoption through education,
advocacy, and community storytelling.

Adopt

Adopt a black cat or dog today

Learn

Learn the truth about black pet myths

Support

Support animal welfare and responsible pet ownership

What to read

Popular articles about pets

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